Demographic Information Data Sources

Group Definition
Household Estimate 2010 Experian JICPOPS estimates
Population Estimate 2010 Experian JICPOPS estimates
Females 15+ Census
Males 15+ Census
Age 0 to 17 Census
Age 18 to 29 Census
Age 30 to 44 Census
Age 45 to 64 Census
Age 65 and Over Census
Approximated Social Grade AB Higher and intermediate manager/admin/prof Census
Approximated Social Grade C1 Supervisory, clerical, junior manager/admin/prof Census
Approximated Social Grade C2 Skilled manual workers Census
Approximated Social Grade D Semi-skilled and unskilled manual workers Census
Approximated Social Grade E On state benefit, unemployed, lowest grade workers Census
Economically active: Employee Census
Economically active: Full-time students Census
Economically active: Self employed with employees Census
Economically active: Self employed without employees Census
Economically active: Unemployed Census
Economically inactive: Looking after home/family Census
Economically Inactive: Other Census
Economically Inactive: Permanently sick/disabled Census
Economically inactive: Retired Census
Economically inactive: Student Census
Tenure: Owned (HH) Census
Tenure: Private Rented (HH) Census
Tenure: Social Rented (HH) Census
Family Income: Less than £12,999 Market research
Family Income: £13,000 to £19,999 Market research
Family Income £20,000 to £26,999 Market research
Family Income £27,000 to £36,999 Market research
Family Income £37,000 to £49,999 Market research
Family Income £50,000 or over Census
Method of Travel to Work (GB): Bicycle Census
Method of Travel to Work (GB): Bus, minibus or coach Census
Method of Travel to Work (GB): Driving a car or van Census
Method of Travel to Work (GB): Motorcycle, scooter or moped Census
Method of Travel to Work (GB): On Foot Census
Method of Travel to Work (GB): Passenger in a car or van Census
Method of Travel to Work (GB): Taxi or minicab Census
Method of Travel to Work (GB): Train Census
Method of Travel to Work (GB): Underground, metro, light rail, tram Census
Method of Travel to Work (GB) Works mainly at or from home (incl.study in Scotland) Census
1 car or van Census
2 cars or vans Census
3 cars or vans Census
4 or more cars or vans Census
No car or van Census
A Alpha Territory (HH) Experian JICPOPS estimates
B Professional Rewards (HH) Experian JICPOPS estimates
C Rural Solitude (HH) Experian JICPOPS estimates
D Small Town Diversity (HH) Experian JICPOPS estimates
E Active Retirement (HH) Experian JICPOPS estimates
F Suburban Mindsets (HH) Experian JICPOPS estimates
G Careers and Kids (HH) Experian JICPOPS estimates
H New Homemakers (HH) Experian JICPOPS estimates
I Ex-Council Community (HH) Experian JICPOPS estimates
J Claimant Cultures (HH) Experian JICPOPS estimates
K Upper Floor Living (HH) Experian JICPOPS estimates
L Elderly Needs (HH) Experian JICPOPS estimates
M Industrial Heritage (HH) Experian JICPOPS estimates
N Terraced Melting Pot (HH) Experian JICPOPS estimates
O Liberal Opinions (HH) Experian JICPOPS estimates